Applying for a job is hard. Every time you don’t hear back, you can lose a tiny little something of yourself. You thus might try just that little bit less next time. So if you keep applying for unlikely-to-get jobs, you might eventually water yourself down, and dilute your application, until it’s a very thin cup of tea indeed.

Don’t do that. Apply when you have a real shot. Stretch a little, but not too much. Save yourself and your ego from the lottery trap.

Great advice, here and in the entire article. As someone who is embarking on a job search, it was encouraging to read this.